Prebid SDK supports following integration scenarios:
Custom or No mediation
When no Primary Ad Server is used. The SDK renders the winning bid immediately when it is available.w-up with you directly.
Using a Primary Ad Server.
There are three aproaches are avaliable for integration with primary ad server
Original API. In this case the SDK plays a transport role of the bid from PBS to Primary ad Server where it takes place in the internal auction and the winning bid is rendered later with Prebid Universal Creative as part of Primary Ad Server Creaitve
Rendering API Prebid SDK detects when a Prebid line item wins on the ad server and renders the cached bid in the owned Web view or Video view.
Mediation API Prebid Adapter detects when a Prebid line item corresponds to the winning bid and renders the cached bid in the owned Web view or Video view.
In all scenarios, Prebid SDK leverages Prebid Server for demand.
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The leading web based header bidding solution used by publishers worldwide