Prebid Mobile

Prebid for iOS and Android Applications

Open source and lightweight SDKs to move beyond the waterfall

Prebid improves yield for mobile app developers in the same way it does for web publishers.

Prebid Mobile works with Prebid Server, so there’s no need to make app updates for Prebid configuration or bidder changes.

Prebid Mobile’s iOS and Android SDKs are easy to integrate and small in size, so setup is a breeze.

Prebid Mobile sends a request to Prebid Server, including
stored request IDs for each ad unit.

Prebid Server determines which bidders and parameters to use. It then calls the appropriate demand partners.

Prebid Server collects the responses.

Prebid Server returns the winning bids to Prebid Mobile.

Prebid Mobile passes each key-value to the ad
server, targeting Prebid line items.

The ad server decides the winning bid. If Prebid wins, the
ad server returns the Prebid Universal Creative.

The Prebid Mobile creative JavaScript will fetch and render
the winning demand source’s creative content.

Open-source library that provides an end-to-end header bidding solution for mobile app publishers.

Prebid.js – the leading web based header bidding solution used by publishers worldwide.

Prebid Server – open-source solution for server-to-server header bidding with Prebid.js and Prebid Mobile.