News
The Release Of Prebid 7.0
We’re extremely excited to announce we have released Prebid 7! Prebid.js 7, like other major versions, is a collection of “breaking” changes where the publisher and module maintainers should check the release notes for any behavior changes or new configuration requirements before upgrading. Like other past major versions, we’ll continue to release bug fixes and …
The Release Of Professor Prebid
Today Prebid announced the release of Professor Prebid, an open source Chrome browser extension which allows for easy debugging and troubleshooting on publisher websites using Prebid.js and streamlines header bidding management. Professor Prebid provides an intuitive interface that detects when a web page has Prebid.js installed and offers an array of features to help publishers, …
Prebid Welcome’s New President
Prebid.org, today announced that Mike Racic has joined as the President of the organization. Mike is joining from Fandom, where he managed the direct Global Programmatic and Data business. As part of his work with Fandom, Mike designed and delivered Fandom’s first party data strategy and product, preparing Fandom for a cookieless future as well …
Welcoming Our Newest Board Members
Today we’re pleased to welcome Linda Payson, Vice President of Product at MediaVine, and Stephanie Layser, Vice President of Data, Identity and Ad Tech Products & Platforms at News Corp to our board. With the addition of two seasoned ad tech leaders, we have a total of 11 board members who will help Prebid guide …
Prebid 6.0 Release
It is our pleasure to announce the upcoming release of Prebid 6.0. Prebid 6.0 is an exciting release for Prebid.js — it will remove IE11 browser test requirements from the project allowing the use of the latest and greatest technologies. The expected release date of 6.0 is October 27th, 2021. This release is important because …
Prebid 5.0 Release
We’re excited to announce the release of Prebid 5.0! This milestone is all about improving information in the bid stream. We’ve recently incorporated the work of the taxonomy working group and their collaboration with IAB Tech Lab’s seller defined audiences project and re-specified how first party data will be passed in the bid stream. In …
Prebid.org Hits 100+ Members!
Prebid.org has hit the 100 member milestone! Within the last four years, the organization has seen tremendous growth and adoption, 154% increase in membership in the last year alone to be exact. Our member companies are what make the Prebid organization what it is today. The support and commitment from member companies is what helps shape …
InMobi Joins Prebid.org
InMobi Joins Prebid Bringing Deep In-App Expertise to Accelerate Collaborative Mobile Initiatives. As a firmly established in-app leader in the industry, InMobi will impart strategic counsel and engineering resources to key Prebid initiatives. Read the full press release here.
Prebid February Newsletter
Be sure to check out our February Newsletter as we look ahead at 2021 and discuss what’s new at Prebid.org. Prebid February Newsletter
Prebid December Newsletter
Be sure to check out our December Newsletter as we look back at 2020 and some of the major milestones that the Prebid community has accomplished. Prebid December Newsletter
Prebid.js Real-Time Data Infrastructure is Out of Beta!
The Prebid community is proud to announce that the Prebid.js Real-Time Data infrastructure is out of beta. This infrastructure allows vendors to build modules that connect a data source in advance of (or alongside) the Prebid auction. This data can be provided to bidders in the auction and/or the publisher’s ad server. How does it …
Prebid Launches Publisher-Controlled Universal Identifier
Prebid.org today announced the general availability of a community-owned, open source identifier that includes both first- and third-party components. SharedID links Epsilon’s industry-leading, first-party PubCommon ID with the sharedid.org third-party ID to provide a more complete identity solution suite for programmatic advertising. Read the full press release.
Prebid October Newsletter
Check out the first ever Prebid Newsletter! If you wish to receive newsletters via email, you can sign up to receive updates on the Prebid website. Prebid October Newsletter