Boost Programmatic Advertising Revenue
Prebid drives additional demand from leading ad exchanges straight to your ad server.
Prebid works everywhere
Prebid isn’t just for banner ads on the web. Publishers, mobile app developers, and even TV programmers and distributors are using Prebid to boost their programmatic advertising revenue.
A native ad is made up of assets such as a title, description, image URL, that are plugged into a publisher-defined HTML template.
Instream ads are for short-form video content within a player generally has simple video ad requirements, where ‘Outstream’ ads are packaged with a separate player, or the publisher provides a special player for them.
Prebid Mobile is an open-source library that provides an end-to-end header bidding solution for mobile app publishers.
Connected TV and ‘Over-The-Top’ video ads are for long-form video content. They have stronger requirements for ad-podding and category exclusion.