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Prebid.org Celebrates 3 Years!

In just three years, Prebid.org has seen tremendous growth in user adoption, membership and product scope.  We are proud to share milestones such as reaching over 20,000 live implementations, 650 engineering contributors, 250 approved bid adapters, 13 user ID modules,…

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Prebid.js Release 4.0

We’re excited to announce the release of Prebid.js 4.0! Version 4.0 includes some important updates related to TCF 2.0 and a number of housekeeping items. You can find a bulleted summary of features included in this release on the Github release…

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Prebid.org Support for TCF v2.0

The IAB’s Transparency and Consent Framework (TCF) version 2.0 for enhanced support of GDPR is scheduled to take effect April 1, 2020. This is a major update from TCF version 1.1. The key changes are: More defined ‘purposes’. More flexibility…

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Prebid.js 2.43.0 supports CCPA/US Privacy

Prebid.js 2.43.0 includes a new consent management module for supporting the California Consumer Privacy Act (CCPA). The IAB has generalized CCPA support to cover future regulations, referring to the feature as “US Privacy.” The module works with supported Consent Management…

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