MediaFuse Lift

Features

Bidder CodemediafuseLiftPrebid.org Memberno
Media TypesdisplayGDPR Supportno
User IDsnoneCOPPA Supportno

"Send All Bids" Ad Server Keys

These are the bidder-specific keys that would be targeted within GAM in a Send-All-Bids scenario. GAM truncates keys to 20 characters.
hb_pb_mediafuseLifthb_bidder_mediafuseLhb_adid_mediafuseLif
hb_size_mediafuseLifhb_source_mediafuseLhb_format_mediafuseL
hb_cache_host_mediafhb_cache_id_mediafushb_uuid_mediafuseLif

"Deal ID" Ad Server Key

hb_deal_mediafuseLif

Bid Params

Name Scope Description Example Type
placementId required The placement ID (site channel ID) 142 integer
requestUrl required Url to perform search request 'http://adserver.com/ads/show/hb' string
style optional Creative styles. Actual only for text ads   string
customParams optional Permits passing any publisher key-value pairing into the bid request {"macro_name": "macro_value" } object